There is much more to developing a successful interpretive or marketing brochure than you might think. The planning process begins with “first impressions”, and works through content, colors, photos, and more. It involves a fundamental understanding of the psychology of the audience and an understanding of what they might be looking for in a heritage attraction.

The planning model we use for developing interpretive brochures (or any interpretive product) begins with the story. What is the topic or message that I need to present and what is the THEME that the piece needs to illustrate? A theme is a complete sentence that captures the essence of the entire site story. The content of the brochure then continues on the inside to illustrate to the reader the thematic statement is true.

This basic guide is designed to give you an overview of some of the key considerations in developing “successful” marketing brochures. Not that you may be the designer yourself, but you must be an informed consumer.

Here you can download a tourist brochure and things to consider in developing your tour company, and how to help your designer create successful and market-friendly brochures.

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illustrator CS6, PDF Editor



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illustrator AI, PDF, Vector Graphic





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Travel Brochure Templates – Design, Free, Download - Craft an attractive travel brochure for any destination with a free and customizable travel brochure template
  • You can upload and edit images of your travel destination or use the pre-existing images in the template to create a more personalized brochure.
  • You can choose from a variety of color schemes to match the branding of your travel company
  • You can add social media icons and links to your brochure to promote your travel business
  • Fully Editable
  • Image Included
  • 1 Sales
  • 0 Ratings


Last Update: April 12, 2023
Relased: March 28, 2023
Color mode
Compatible-with illustrator CS6 PDF Editor
High-resolution Yes
Total Items: 2
Files-included illustrator AI PDF Vector Graphic
Layered Yes
Printable Yes
Tags: #Adventure , #Beach , #City , #Country , #Cruise , #Culture , #Destination , #Food , #Heritage , #Hiking , #Holiday , #Nature , #Road trip , #Scenic , #Skiing , #Tourism , #Travel , #Vacation , #Wildlife , #Wine ,